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| Will Niebling (L) and Gary Gygax (R) |
Game Merchandising was a very interesting retailer magazine about games (including computer and electronic ones) published by Boynton and Associates from 1981 to (we guess) 1987. It's a great source of infos and photos, especially 'behind the scenes' or 'pro only' ones. Here we have a great photo of Will Niebling (TSR vice president of Sales and Marketing) and Gary Gygax (TSR president) demonstrating the (then) brand new Dungeons & Dragons Computer Labyrinth Game from Mattel. The photo was taken at the Winter 1981 edition of the Consumer Electronics Show.